Q Respond to the following in a minimum of 175 words: Review Case Study 1, “Turner Test Prep Co,” which you can access in the Wk 4 Learning Activities folder. In the case study, there's little doubt that Jessica's energy and eagerness will eventually propel her to success one day. In the meantime, Jessica shares a common dilemma experienced by all business types, sizes, and experience-related backgrounds: defining the ever-changing preferences and needs of consumer groups. As an entrepreneur with minimal marketing skills, Jessica has reached out to her peers and those recently enrolled in graduate school for additional input about the premise of her Test Prep company. What are your thoughts regarding the preparation of a preliminary marketing plan? Note: Case studies are located in the last section “Part 6: Cases” in the course textbook.